| Investigating the relationship between individuals' personalities and investment behaviors in support of private football clubs |
| Paper ID : 1548-SSRC-13TH |
| Authors |
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Marzieh Nazarzadeh *1, keyvan kaboli kasmaee2, Keyvan Entezami Lahijani3 1Iran_University of Guilan - Faculty of Physical Education 2PhD student in Sports Management, Allameh Tabatabaei University, Tehran 3PhD student in Sports Management, Qazvin Azad University, Qazvin Iran. |
| Abstract |
| The purpose of this study was to investigate the relationship between individuals' personalities and investment behaviors in support of private football clubs . This research was descriptive-correlational in terms of type, applied in terms of purpose and field implementation in terms of method. The statistical population of the present study included all people specializing The sport of football in Khorasan Razavi province (coaches, athletes, etc...).The statistical sample was selected by a simple random method in proportion to 9 times the number of identified items, which according to the 20 identified items, the sample size of 180 people was selected. After distributing the questionnaire electronically until the moment of data analysis, 195 questionnaires were completely collected and all of them were analyzed.The research instruments included four questionnaires: risk aversion, neuroticism, liquefaction, investment intention (Mayfield et al, 2008). The content and face validity of these tools were confirmed by 12 experts in sports management and football experts in Mashhad province and the reliability of the tools was confirmed by Cronbach's alpha and combined reliability and structural validity, convergent validity and divergent validity using factor analysis. In order to analyze the data and the relationships between the variables, Smart PLS 3 software was used. Findings showed that risk aversion (path coefficient: 0.41 T-Value: 6.45), neuroticism (path coefficient: 0.67 T-Value: 5.01), psychologism (path coefficient: 0.76 T-Value: 86 / 3) had a significant relationship with the intention to invest. The findings show that people take an acceptable amount of risk to support investing in private football clubs, and when the team they want to invest in fails, they become psychologically disturbed, as well as They tend to talk about their desired team and how to invest in public and with others, and encourage other people to invest in these teams. Therefore, it is suggested that people work on these practical aspects of different mental states in order to attract more people to invest and support. |
| Keywords |
| personalities, risk aversion, investment, football team |
| Status: Abstract Accepted (Poster Presentation) |
